Adobe has announced a 28% price increase for its products in India, effective March 1, 2025. This hike affects both resellers and end-users, further widening the pricing gap between Adobe’s direct sales and its channel partners.
With this increase, Adobe’s reseller pricing through distributors like Ingram Micro is is now significantly higher than the prices available to end-users on Adobe’s website, making it increasingly difficult for resellers to compete.
This move is expected to impact businesses, creative professionals, and software resellers, forcing many to reconsider their software choices.