Panasonic Backs India’s AI Startups to Build the Future of Intelligent Connected Living
Editor 
Panasonic Life Solutions India has selected Indian AI startups Portl and Sensio as the first co-business creation partners under its Co.lab Studio programme, integrating advanced fitness, wellness and wearable technologies into the MirAIe connected living platform. The collaboration marks a significant step in Panasonic's vision of transforming connected homes into AI-powered lifestyle ecosystems that deliver personalised, health-centric experiences at scale while reinforcing India's growing stature as a global deep-tech innovation hub
Panasonic Life Solutions India (PLSIND), a leading diversified technology company, has successfully concluded the inaugural cycle of Co.lab Studio by IGNITION, its flagship enterprise-startup co-creation programme, selecting Portl and Sensio (Orbyt) as its first co-business creation partners. Together, the companies will integrate AI-powered wellness and wearable technologies into Panasonic's MirAIe connected living platform, delivering more personalised and intelligent experiences for consumers.
Together, these collaborations mark the next step in Panasonic's vision of transforming MirAIe from a connected appliance platform into a smart lifestyle ecosystem that adapts to consumers' health, comfort and everyday needs. While Portl will bring its AI-driven connected fitness ecosystem, including personalised workouts, live coaching, form correction and wellness services to MirAIe, Sensio (Orbyt) will contribute wearable health intelligence, enabling real-time health insights such as sleep quality, ECG, heart rate and SpO₂ to interact with connected Panasonic appliances. Together, the collaborations represent a significant step towards Panasonic's vision of creating AI-powered homes that intelligently adapt to consumers' lifestyles and wellness needs.
"Through Co.lab Studio, we are moving beyond conventional startup engagement to true co-business creation—combining entrepreneurial innovation with Panasonic's scale, trusted consumer ecosystem and MirAIe platform. Our partnerships with Portl and Sensio demonstrate how AI can make connected homes more intuitive, personalised and wellness-focused, while accelerating the journey from breakthrough ideas to real-world impact for millions of consumers."
- Manish Misra, Chief Innovation Officer, Panasonic Life Solutions India (PLSIND) and Head, India Innovation Centre
Speaking on occasion, Hiroshi Saijo, Head, Panasonic Go, Panasonic Holdings Corporation, said, “The overwhelming response to the first cycle of Co.lab Studio, with 173 applications from over 20 countries, reinforces Panasonic's belief that open innovation is the future of enterprise growth. What was particularly encouraging was the strength of innovation emerging from India. Startups like Portl and Sensio demonstrate how Indian deep-tech companies are solving real consumer challenges with globally relevant AI solutions. Through MirAIe, we are creating a connected living ecosystem where such innovations can move beyond prototypes to become meaningful experiences for millions of consumers. Co.lab Studio is an important step in building that future through co-business creation."
“Startups like Portl and Sensio demonstrate how Indian deep-tech companies are solving real consumer challenges with globally relevant AI solutions. Through MirAIe, we are creating a connected living ecosystem where such innovations can move beyond prototypes to become meaningful experiences for millions of consumers. Co.lab Studio is an important step in building that future through co-business creation."
-Hiroshi Saijo, Head, Panasonic Go, Panasonic Holdings Corporation
Manish Misra, Chief Innovation Officer, Panasonic Life Solutions India (PLSIND) and Head of India Innovation Centre, added, “Co.lab Studio was built on a simple belief, the future of connected living cannot be created by one organisation alone. It requires the speed and ingenuity of startups combined with the scale, expertise and consumer reach of an established enterprise. That's why we designed Co.lab Studio as a co-business creation platform, not a conventional accelerator. By partnering with Portl and Sensio, we are bringing India-built AI innovation directly into MirAIe and creating solutions that can be deployed at scale to solve real consumer needs. This is the model of innovation we believe will shape the future.”
