ASUS unveils its most ambitious enterprise laptop yet—an ultra-light, AI-powered flagship built for CXOs and decision-makers. With the ExpertBook Ultra, the company blends performance, intelligence, and durability into a seamless “worry-free business” experience.
ASUS has raised the bar in enterprise computing with the launch of the ExpertBook Ultra, a next-generation flagship designed to power the ambitions of modern business leaders. Engineered with cutting-edge AI capabilities driven by Intel Core Ultra Series 3 processors, the device combines ultra-light aerospace-grade design with uncompromising performance, enterprise-grade security, and all-day productivity. Alongside this, ASUS has expanded its ExpertBook P series, reinforcing its commitment to delivering a scalable, secure, and truly worry-free ecosystem tailored for India’s evolving business landscape.
The ASUS ExpertBook Ultra is positioned to be The Flagship of the Industry. Period! It is an ultra-portable flagship laptop meticulously crafted from AZ31B magnesium-aluminum alloy, a material typically reserved for Aerospace and Formula 1 applications, with a Nano Ceramic surface with a 9H hardness rating. It is engineered to deliver an unprecedented balance of performance, durability, aesthetics, and user experience. The ExpertBook Ultra defies the established laws of physics, as it seamlessly integrates the latest Intel Core Ultra Series 3 processor, an incredibly powerful GPU, and an advanced NPU into a single heterogeneous AI computing platform in an aerospace-grade chassis and is featherlight starting from 0.99 kg. This new Copilot+ PC is engineered as a future-proof asset, designed to induce a state of ‘Brilliance’ – an elite cognitive flow state where technology becomes invisible – empowering leaders to execute their vision with total clarity and zero friction.
“Recognizing the diverse needs of India’s growing economy, we are also significantly expanding the ExpertBook P Series. This lineup is the versatile engine for India’s professionals and SMBs, offering the power of choice across multiple configurations while delivering on our steadfast ‘Worry-Free Business’ promise.”
– Samson Hu, Global co-CEO, ASUS
Samson Hu, Global co-CEO, ASUS, said, “At ASUS, our ‘In Search of Incredible’ journey is rooted in a deep commitment to Design Thinking—a methodology that allows us to look beyond specs and truly understand the human potential of the professionals we serve. Today, we are witnessing a paradigm shift in how business is conducted, and we are proud to lead this AI-driven revolution in India. With the ExpertBook Ultra, powered by Intel Core Ultra Series 3 processors, we have set a new absolute industry flagship standard, engineered to empower India’s visionary leaders to operate in a ‘State of Brilliance. Recognizing the diverse needs of India’s growing economy, we are also significantly expanding the ExpertBook P Series. This lineup is the versatile engine for India’s professionals and SMBs, offering the power of choice across multiple configurations while delivering on our steadfast ‘Worry-Free Business’ promise. Our strategic collaboration with Flipkart is central to this vision; by combining ASUS’s enterprise-grade service excellence with Flipkart’s unparalleled digital reach and business-friendly ecosystem, we are ensuring that every enterprise, from a scaling startup to a global powerhouse, has a dependable partner by their side. Together, we are providing the secure, durable, and intelligent foundation for Indian businesses to scale with absolute confidence in the AI era”
Also commenting on the big launch event, PP Sunil Acharya, Senior Director- Global Accounts, Intel India said, “The ASUS ExpertBook powered by Intel® Core™ Ultra Series 3 processors represents what’s possible when deep platform engineering meets real-world business needs. Through close co-engineering with ASUS, we’ve delivered a laptop that combines exceptional performance, built-in AI acceleration, and outstanding efficiency—giving professionals a smarter, more responsive PC for the way work gets done today.”
Availability and pricing
Starting today (22nd April), pre-orders can be placed for the ASUS ExpertBook Ultra on Flipkart, where the Intel® Core Ultra X7 Series 3 model will have a starting price of INR 239,990 (Incl. taxes).
To mark the launch of the Flagship, ASUS is offering additional limited-time benefits to its ExpertBook Ultra customers along with the pre-order till 29th April 2026. These include:
- 5 years Onsite Warranty, 5 years Battery Warranty and 5 years Accidental Damage Protection worth INR 12,190.
- Extra INR 20,000 off on Axis Credit Card (EMI)
- Extra INR 20,000 Exchange Discount
- 24 Months No Cost EMI across bank cards
- Free Flipkart Black Membership (1 Year) worth INR 1,499.
- Free 1-Year McAfee+ Premium subscription (worth $49.99 or about INR 4,600)
The ExpertBook P3 range is available on Flipkart starting from INR 94,990 (Incl. taxes) and will have an exclusive limited period launch discount of INR 6,000, along with select card and bank offers. The ExpertBook P5 range will soon be available with a starting price of INR 214,990 (Incl. taxes).
For information, customers can reach out to ASUS Commercial representatives or send an enquiry on the respective product webpages of the products.
