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Steel Authority of India’s Central Marketing Organization Selects HPE GreenLake to Modernize Critical SAP Environment and Data Management

Hewlett Packard Enterprise announced that Steel Authority of India Limited (SAIL), the largest steel producer in India, has selected the HPE GreenLake edge-to-cloud platform for its Central Marketing Organization (CMO) to accelerate digital transformation and reduce their environmental footprint through an innovative on-premises cloud with capacity available on demand.

SAIL is an Indian government-owned steel agency and its Central Marketing Organization (CMO) is one of India’s largest industrial marketing entities. SAIL’s CMO is responsible for the marketing of carbon, alloy and special steel products produced by the steel plants of SAIL across India. The organization is backed by a robust ERP system running on HPE technology which underpins all business-critical applications and processes from lead generation to shipment and enables SAIL to deliver quality steel to every corner of the country. Prior to the HPE GreenLake platform migration, SAIL’s existing infrastructure was reaching end of life and they needed to prepare for a migration to S/4 HANA and improve application availability and business continuity.

Customer data is one of the most valuable assets for companies and SAIL recognized the importance of protecting and extracting full value from these data being generated across the entire organization. They were looking for a cloud experience with a flexible consumption model and capacity available on demand to be able to handle its constant growth in data but also wanted to keep its data in their own data center.

SAIL selected the HPE GreenLake edge-to-cloud platform to accelerate their digital transformation and deliver an on-premises cloud with capacity available on demand. HPE Pointnext Services worked closely with SAIL to manage the entire system integration project and full end-to-end implementation. HPE designed a new architecture based on open standards together with a complete storage refresh. The HPE team delivered a seamless Unix to Linux migration with minimal upfront investment and application downtime. The new, modernized environment significantly lowered the datacenter footprint and has therefore resulted in reduced power consumption and operational complexity, improved operating costs and environmental footprint.

“We are excited to build on the decades’ long partnership with SAIL as we offer them the HPE GreenLake platform to obtain the best on-premises cloud experience to address their current and future business challenges,” said Som Satsangi, managing director, Hewlett Packard Enterprise, India. “Customers are increasingly turning to HPE GreenLake and our extensive system integrator capabilities to design and implement a modernized, end-to-end solution that can support their digital transformation and easily scale to meet future requirements. We look forward to further build on this and offer the same services to other public and private entities.”

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