GATES APAC Pte. Ltd. Is going to organize a three-day channel conference in Bangalore targeting the entire ecosystem to talk to their vendors and sort out their differences and enhance cooperation. SME Channels spoke to Ashish Kapahi, Executive Director, GATES APAC Pte. Ltd. Excerpts…
What is the objective and goal of this conference?
The objective and goal of this event is to create a cohesive national ICT channel platform/ ecosystem where resellers from all over India are invited to participate, contribute and benefit.
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We are expecting about 20-25% as more channels and vendors are now aware of the benefits that they can derive out of GATES.
Ashish Kapahi
Executive Director
GATES APAC Pte. Ltd.
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What is the theme and value proposition for this year?
GATES is a 3 days closed door, On invite only, Channel Mapping Summit. It’s not an exhibition or a show. Here only prequalified channel partners get an opportunity to meet vendors in a predetermined 1 on 1 meeting format – system driven with high proficiency & productivity followed by inspiring Key Notes, Market Insights, Business Strategies, useful business cases and many informal networking opportunities.
What kind of growth are you expecting this year vi-a-vis last year in terms of attendance and sessions?
We are expecting about 20-25% as more channels and vendors are now aware of the benefits that they can derive out of GATES.
Who should attend and why should they attend this conference?
All stakeholders in the ICT ecosystem are invited to attend as long as they can contribute to the forum, starting with ICT reseller channels, Distributors, Vendors, Research, Media, Financial players, logistics partners, regulators and enablers etc.
What are the subjects this conference would address in three days’ time?
The conference is just one part of the Summit and address the following:
- Pain points of the industry – topics/ issues originate from vendors and channels – we build agenda’s around them and invite stakeholders to participate in a un-conference format.
- Tools and enablers which can help channels grow, sustain and make their business more efficient are presented.
So far it is done in India, is there any plan to take it to other countries?
Yes, we are starting a SEA platform next year.
What is the roadmap of this conference?
This conference is just one part – we are a channel mapping summit!!!! We want to create a last mile for all ICT businesses in India and South Asia region.
