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SonicWall Eyes at Mid-Market for Next Phase of Growth

Company extends go-to-market leverage and support for channel partners with increased direct customer touch and focus on retail, state, local and federal government, education and MSSPs

 SonicWall now focuses heavily in mid-market enterprises. Having brought out 12 new products and solution updates, the SonicWall now delivers integrated cloud-scale management and true end-to-end security that protects networks, email, endpoints, mobile and remote users.

“The past 18 months were focused on expanding our security portfolio and restoring customers and partners to the SonicWall brand,” said SonicWall President and CEO Bill Conner. “Now, we are delivering a disruptive, cloud-based platform that brings together endpoint, firewall and cloud application security with management, reporting, analytics and integrated threat visibility.

“Our Capture Cloud Platform delivers increased value, ease of use and the security efficacy required for today’s cyber arms race, particularly given the likes of Meltdown, Spectre and threats leveraging Microsoft Office files and PDFs.”

This initiative is headlined by Capture Security Center enhancements, new next-generation firewalls and enhanced endpoint protection capabilities that together enable automated real-time breach detection and prevention, delivering enterprise-grade performance and industry-low total cost of ownership (TCO).

“Enterprises have unique security and business needs that aren’t properly met by traditional networking and cybersecurity solutions, especially as it relates to encrypted internet traffic, which now comprises of 70 percent of all traffic,” said SonicWall Vice President of Product Management Lawrence Pingree. “Enterprises require the ability to easily deploy and scale deep packet inspection of encrypted traffic at cost-effective rates and performance across endpoints and firewalls. They also need to implement automated real-time management, reporting and analytics, with integrated threat visibility, across endpoint, firewall and cloud application security — truly defining this as a disruptive enterprise cloud platform.”

SonicWall’s diligence to deliver low TCO and high-performance security for wired, wireless and mobile enterprise networks — with all security services and capabilities activated, will set new standards and expectations from partners and customers.

“Organizations serving thousands of concurrent customers require performance and security capabilities not found in standard networking solutions,” said SonicWall Senior Vice President and Chief Operating Officer Atul Dhablania. “We’ve engineered purpose-built security appliances to align with the performance, availability and failover needs of enterprises, service providers, data centers and other highly distributed organizations.”

 

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