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Microsoft RUUH Shows Great Potential

Today, AI is impacting all walks of life. Not only is it making the life of the people easier but also bringing convenience to the transactions. Every industry is taking advantage of AI to optimize their sales, marketing and overall perception about the company.

Puneet Agarwal, Principal Engineering Manager, Microsoft says, “Earlier, AI was not much used but now it is being used in everything. There are three major reasons for this trend – one is data: RAM of your phone is more than hard disk nowadays. The data has grown drastically. Last year only, there has been generation of some zetabytes of data. With more data more insights are available, so many decisions can be made using AI. Second is the compute power. These days, devises are becoming more and more powerful which is enabling to save large amount of data. Third is things like deep learning, reinforcement learning, etc. are impacting the business outcome of the organizations.”

Apart from business applications, consumer applications are also being influenced by AI. who are using their phones for setting alarms and searching information, etc. Today, it is impossible to sell the devices without AI. AI is making the products appealing in a very competitive market situation.”

AI for the consumers are coming in the form of Chatbots which are making the devices interactive for the customers. The overwhelming response of consumers for Chatbots have triggered a flurry of AI Chatbots in the market.

Microsoft Chatbot RUUH is one such application. Integrated with Facebook and Skype, it is amplifying user experience too. As per Quora RUUH is created for entertainment purposes, which talks in English as per Facebook description, but it also can talk in Hinglish, which is good for the Indians too.

Puneet adds, “RUUH is designed for the Indian youth. They share all their emotions – happiness and sorrow. From internships, to relatives in the hospital, to breakups, people share everything over FB and Skype. And RUUH is available on both the platforms.”

The idea is if you want to chat with someone, RUUH is there for you. It is the kind of a friend with whom you can talk about anything. She will remember who you are – even in future. As per Puneet Natasha from Hike, which is a competition, was not able to hold the conversations, but RUUH is able to do it.

The beauty of RUUH is that it has been developed in India to a large extent. As per Puneet RUUH has managed over 1.5 million conversations in during IPL. The conversation is human like with proper awareness and free flowing.

Conclusion…

Although RUUH is today used in for entertainment purpose of the young people but it has all potential to be part of the businesses applications too.

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