What is your core strength as a leader?
I have always believed and worked on a simple formula, which I call as 3 “I”s – Ideate, Inspire and Intuition. ‘Change’ and ‘Surprises’ always forces a leader to deviate from a set course and make an on-the-fly decision. Embracing and being grounded on the challenges, quickly adapting to cautiously removing obstacles will take us a long way. I would not hesitate to say that sometimes, intuition plays a good role. Inspiring the team to keep an upbeat attitude in our kind of business is highly critical.
What are your future plans to further grow the channel market in 2017 – any particular strategy from geography or vertical perspective are you planning?
NETGEAR India has equal focus in Retail, Business & Home security Systems products. We are in a process of increasing our team strength to take our offerings across all the major locations in India.
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“NETGEAR training & certification programme for Solution partners has helped us in increasing revenues on Business Products.”
Marthesh Nagendra
Country Manager
NETGEAR, India & SAARC
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We will have increased brand campaigns, extensive marketing activities & more team strength which will result in deeper penetration and higher growth rates in 2017.
What would be your message for aspiring partners?
Businesses are profit-driven, so the primary objective should be shepherding a promising product to market. NETGEAR has a vision and mission to innovate and deliver new and exciting solutions. I also would emphasize that Partner engagement and Support is essential to building the partner loyalty. NETGEAR is committed to enhance Product and Solution knowledge to our channel partners as this will enable the Partners to have better sales pitch, build the sales funnel, and increase the revenue stream to produce an overall increased Return on Investment.
