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Lenovo boosts marketing with news offers

Lenovo is providing a host of special offers on its entire range of laptops, All-in-Ones (AIO) and desktops

This festive season, Lenovo is introducing a first of its kind offer to its customers. On the purchase of premium Lenovo laptops, customers can also avail two years of Accidental Damage Protection (ADP) and two years of additional warranty at no extra cost. In today’s hectic lifestyles where customers are always on the move and laptops are prone to accidents, ADP will be a big boon and customers can use their laptops, worry free. ADP covers damage due to accidental drops, spills, electrical surges or failure of the integrated screen. If repair is not possible, the entire system will be replaced at no additional charge with a comparably configured system.

This Diwali, customers can choose between offers that include additional warranty up to three years, accident protection up to three years and exciting accessories like a hard drive, power bank or gaming gear. All offers are based on redemption and are applicable on purchase made through Lenovo authorized resellers and authorized online partners.

Speaking about ADP, Rajesh Thadani, Head & Executive Director – Consumer, Online and E-commerce, Lenovo India said, “With ADP, we are making sure that our customers can be stress free while working on their laptops. It is a step forward in our constant endeavor to be a consumer-centric brand. Our aim is to provide a hassle free and enhanced computing experience to our customers.”

Lenovo has also rolled out exciting programs for its channel partners with special offers and training to equip store sales staff and regional distributors ahead of the sales surge. In addition, Lenovo has also planned on-ground marketing initiatives to drive awareness and purchase.

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