Eyeing about three-fold growth in its revenue by 2018, Kyocera Document Solutions India has planned fast-track expansion on the back of the government’s digitization program
Kyocera Document Solutions India has registered an impressive business growth in March 2016. Raising the bar of success several notches higher, Kyocera Document Solutions India took timely and strategic advantage of the shift in the market from entry level (below 20ppm) to enhanced entry level (20-30ppm) and registered a phenomenal1500% growth over March last year in its Entry Level 20 ppm printers, and in the Mid Segment 30 ppm printers, the company has registered 760% growth over last March.
Even in its most sought after High end Color printers, Kyocera Document Solutions India has recorded 144% outstanding growth over March last year. Overall, the company has showcased a commendable performance of 16% y-o-y growth from March last year to March this year.
Eyeing about three-fold growth in its revenue by 2018, the company has planned fast-track expansion on the back of the government’s digitization program. Kyocera Document Solutions India which is currently credited with around 12 per cent market share in monochrome printers and 4 per cent in colour segment, is expecting to achieve 20 % market share in monochrome and 10 % in colour segment in the next two years.
Lalit Chaturvedi, General Manager, Kyocera Document Solutions India, said, “March 2016 has been very successful for us and we are highly bullish over the Government’s plan to move digital. Through our patented technology which enables us to consume about one-third less energy compared to competition, we are all set to reach out at places that face power shortage. We have targeted to double the company’s retail outlets from 200 at present to 400 by 2018.”
Moreover, the company is expecting to grow its revenue to Rs 412 crore in the next two years from about Rs 150 crore currently and to achieve this target, Kyocera Document Solutions India will be expanding its product portfolio by adding 39 new products focused on lowering cost of print and low energy consumption. The new product portfolio will expand the range and market opportunity for the Indian arm of Kyocera.
