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Konica Minolta forays in to Software Business

Launches Educo ERP for the education sector, which adds opportunity for the partners to create more margin

Strengthening its market presence beyond its traditional printing solutions business, Konica Minolta forays into enterprise application (software) business by launching Educo ERP for the education sector.

As per Yuji Nakata, MD of Konica Minolta India, Konica Minolta is in the process of transforming itself from a manufacturing company to a Customer Process Centric company. He added, “We are constantly looking at opportunities to add value to the core processes of our customers. We are celebrating this year as “The Year of Synergy” where we want to harness all our capabilities to deliver new value to our customers. Educo ERP is an ideal fit for creating new value.”

konicaWatch Yuji Nakata, MD of Konica Minolta India

Educo ERP is a user friendly ERP solution platform, designed specifically to be used conveniently in schools, colleges, institutes, universities and training centres.

As per V. Balakrishnan, Educo ERP provides access to information anywhere anytime on any device to administrators, teachers, students and parents. Educo ERP supports multiple languages for its user-friendly interface that can be used by anyone easily.

He added, “Educo ERP easy to use because of its simple user interface, which does not need much of training for the users to operate this solution, whereas the competition platform is quite technology heavy and needs days in terms of integration.”

V. Balakrishnan, Executive General Manager
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As per the company, the offering will be available in two flavours i.e. basic and premium and the customers can subscribe it from Amazon cloud. The beauty of this product is that it is completely home bred – out of Konica Minolta’s Bangalore development Centre- which makes Educo ERP affordable to cater to the requirements of any institution of any size any structure be it Schools, Colleges, Universities, Online, Schools, Group of Institutions Preschools and government institutions.

As per the Balakrishnan, the company will pursue by-modal go to market strategy where they will not only engage the channel partners but also, where need be, they will engage their direct sales force.
However, it is a plus for the partners who are already engaged with the vendor on the hardware front as they would get additional opportunity of creating revenue by selling software from the same vendor without much of change in their relationship and comfort level.

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