NetworkingNews

IP-COM Expands its Footprint in Indian Market

Focussed towards training perspective SIs and plans to appoint new Partners

IP-COM announced expansion into the burgeoning Indian market. IP-COM offers complete end to end WLAN Networking Solutions & Equipment for SMB’s and Commercial Establishments. IP-COM ‘s product are best suited to provide solutions to industries such as Hospitality, Real Estate, Hot Spot zones, Corporations, Educational Institutions, Hospitals and Airport.

The company had recently appointed Redington as an exclusive distributor for its entire product portfolio and is looking for an aggressive growth plan IP-COM CEO Mr Boat Quan had visited second time in last 8 months and had few closed meeting with Indian IP-COM customers and partners to take the stock of the strategy and policies IP-COM India is setting up to support its partners and benefit their customers. Mr Quan said “India is our focused and key markets and we are committed to ensure high quality product, healthy and channel friendly strategy”

In the first phase IP-COM will strategically focus on partner training program in which IP-COM Value Added Distributors across the country going to get trained and then the selected SI’s of the region training would be in three parts sales training, presales training and hands on the technical training. For this IP-COM has pulled in three Sr Product Managers directly from IP-COM Head Quarters to provide specialised training and educating the SIs and VADs through various training programs across the country.

IP-COM has already marked its presence in all the major Tier -1 and Tier -2 cities by appointing Value Added Distributors across the region. It is also in sync with Indian Prime Minister’s vision of Digital India, Make in India, and Smart City concepts.

“We are expanding and in this process we are committed to appoint local sales and support team as we move forward as well as we are planning to expand our channel-base by appointing mid-sized and small SIs. Identification of SIs will be a joint effort along with Redington and regional VAD, which has presence across the country and has large community of partners spread across Indian cities ranging from small resellers to SI’s, We also welcome all interested partners to join hands with IP-COM” said, Pinaki Chatterjee, Director Sales India and SAARC IP-COM Networks.

Bruce Zhou, Global Sales Director IP-COM Networks said, “IP-COM is ready to address the needs of the Indian market and support our partner/channel eco system to align with us on the steep growth curve that we have envisaged”.

From its inception in 2007, IP-COM has been recognized as one of the fastest growing brands in China and globally and nominated as one of the TOP 10 potential IP Networking Brands in China and has won unparalleled recognition in others parts of the world too. IP-COM has demonstrated a quick growth in the Chinese domestic market as well as the overseas markets by expanding in India and SAARC, USA, Germany, Canada, Venezuela, Brazil, South Africa, United Kingdom, Poland, Russia, Kazakhstan, Thailand, Indonesia and Australia.

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