GoDaddy is acquiring Neustar Inc’s Registry business. Financial details of the transaction were not disclosed. The deal is expected to close in Q2 2020.
The Neustar Registry business features a high-performance backend registry technology platform and enhanced domain security systems that enable people and brands to seamlessly connect and transact online with speed, security and reliability.
“GoDaddy is committed to helping everyday entrepreneurs bring their ideas online with the best possible domain name choices,” said GoDaddy Chief Operating Officer Andrew Low Ah Kee. “Neustar’s registry platform enables us to accelerate that commitment and provides enhanced scalability for future growth. For more than two decades, GoDaddy has used its consumer insight to drive innovation in the domain industry and we’ll continue to do so by creating more choice and value for consumers.”
The new service will be called GoDaddy Registry and will be led by Nicolai Bezsonoff, currently Senior Vice President and General Manager of Neustar’s Registry business. As part of the transaction, GoDaddy will strictly adhere to a governance model that maintains independence between the GoDaddy registry and registrar businesses. GoDaddy has worked closely with both registrars and registries for more than 20 years to help grow a healthy and competitive domains market and it will continue to do so for the benefit of consumers and the industry.
Commenting on the acquisition, Mr. Bezsonoff said, “Our team is thrilled to join the GoDaddy family. We share a strong history of partnership and collaboration with GoDaddy that spans two decades. Additionally, we have the same values, a common culture of innovation, and a mutual vision for empowering individuals, businesses and brands to succeed online.”