Introduction
Domino’s Pizza is the largest and fastest growing food service company in India with a network of 850+ restaurants in more than 200 cities. The Pizza delivery expert is the market leader in an organized pizza market with 70% market share in India. With its most famous half an hour delivery strive, Domino’s Pizza marks the importance of communication and time growing towards its vision of exceptional people on a mission to be the best pizza delivery company in the world.
Challenges
Today’s retail supply chain executives are moving more products farther and faster than ever before.
Communication is a critical parameter when it comes to the Pizza industry as it directly affects noting order, delivery on time, supply chain relationship and most importantly food management process.
In the era of fast life, demanding consumers putting pressure on supply chain process, Domino’s Pizza required all its branches to work in synchronization managing food delivery on time. The major challenge was to connect multiple branch offices with the head quarter for day-to-day communication. Following it, Domino’s Pizza also required 30+ lines as a trunking solution for voice calling at all branch offices with minimum infrastructure cost.
Solution
Matrix and its partner Sun Line Communications Systems worked together and provided an IP enabled PBX solution – ETERNITY GE for all multi-site telephony needs of Domino’s Pizza. ETERNITY GE is an advance communication system offering convenient features and flexible functionalities in line with the changing needs of organizations. The reliable architecture and easy to use platform delivers unmatched performance to meet the needs of controlling costs and managing operational expenses. ETERNITY GE supports any combination of TDM, IP, GSM PRI trunks and subscribers along with networking of multiple systems across locations.
Peer-to-Peer Connectivity over IP between IP-PBX at HO and 15+ ETERNITY GE Located at Branch offices for Seamless Connectivity
With installation of 15+ ETERNITY GE at branch offices, Matrix connected all the locations with head office over IP to provide seamless integration all over India for Domino’s employees for quick connectivity.
Branch-to-Branch Intercom over IP Telephony and Reduced Telecom Cost
With IP telephony, Domino’s Pizza saves telecom costs by any call placed between head office and branch offices. IP telephony feature of Eternity GE provides simple 3-digit dialling, call transfer, conference, voice mail access and other call management features for inter-branch communications.
High Scalability offered with PRI Trunks and Reduced Telephony Cost
With the requirement of 30+ trunks at every branch locations for voice calling, PRI acts as a perfect network to not only save telephony cost but also saves cabling cost as 30 channels are offered on a single line.
Control with Centralized Management of IP-PBX System
With the web based Remote Management feature, all systems can be centrally managed by the IT administrators from a single location without having to visit any branch offices.
Delivered on-the-move Mobility for Admin and IT Staff
Innovative SPARS M2S – Mobile Softphone application enabled the supervisors to carry their office extension wherever they go. They can reach each other by simply dialling an extension number or browsing through the corporate directory. Enhanced collaboration with video calling, instant messaging and presence sharing, voice mail features.
Results
• Reduced internal communication cost by 70%.
• Minimized cabling cost with PRI network as 30 channels provided on a single line for voice calling
• Fuelled productivity of employees by quick connectivity among regional offices with 3-digit dialling
• Empowered supervisors for connecting anywhere using SPARSH M2S – Mobile Softphone for Android/iPhone with Presence, IM and Video Features Centralized management of systems and remote support with web based GUI increasing the reach of IT department.
