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Acer to Expand Channel Partner’s Base for SMB Segment

Organizes channel partners engagement programs in Mumbai and Pune

Acer India has conducted engagement programs for its channel partners in Mumbai and Pune as a part of its continuing efforts to grow its business and enhance the depth of engagement with the partner fraternity.

At the channel partner meets, Acer shared its success stories with the partners, in both the Commercial and the Consumer segments and reiterated its robust strength to address the different and diverse needs of both these segments. And, as an indirect business model company, Acer recognized its partners’ efforts for their significant contribution in successfully taking the brand promise to its clientele in driving up the business volumes.

As per the release, the meet was an ideal forum for Acer to educate its partners on its latest suite of offerings as well as it go-to-market plans. Through its new go-to-market strategy, Acer plans to fortify and extend its channel partner base for the SMB segment across the country.
S. Rajendran, CMO, Acer India, said, “The partner community is an extension of us and the company is dedicated in its resolve to working along with the partner fraternity to reach our customers in all parts of the country and create enhanced value for them. With a perfect blend of innovative products, valued channel partners, as well as strategic OEM partnerships with Microsoft, Intel, and AMD, we aim to cater to the market needs in a complete manner.”
The channel partner meets in Mumbai and Pune were also attended by Microsoft and AMD, Acer’s OEM partners and its distribution partners IMIL, RIL, and Savex.

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