ASUS Chairman Jonney Shih revealed details of the company’s latest innovations in mobile, wearable and home computing technology, plus the latest gaming innovations from ASUS Republic of Gamers (ROG), in a pre-IFA 2015 press event held at the Bolle Meierei, in Berlin, Germany.
New products announced included RT-AC5300 Wi-Fi router, and VivoStick PC, a slim and stylish ultra-miniature Windows 10 ‘stick’ PC. The latest ZenFone lineup, including the new ZenFone Zoom model, was introduced to Europe, along with the announcement of pricing and availability for ZenWatch 2 and the latest models in the ZenPad and Zen AiO families.
Featuring in the lineup were the G752 gaming laptop, ROG Maximus VIII Extreme/Assembly, ROG Matrix 980Ti, ROG Swift PG348Q, ROG 7.1 headset, and ROG G20 Special Edition. The 165Hz ROG Swift PG279Q gaming monitor was also showcased. Before leaving the stage, Mr. Shih surprised the audience with a sneak preview of GX700, the world’s first water-cooled gaming laptop.
“We are incredibly proud to offer our customers the incredible Zen experience by achieving the perfect balance between beauty and strength,” said Shih. “Today’s line-up of Zen-inspired products not only provide the most intuitive user experiences, but also deliver empowering luxury for everyone to enjoy.”
Joining Shih on stage, Intel’s Senior Vice President and General Manager of Client Computing Group, Kirk Skaugen, spoke about the successful collaboration between ASUS and Intel on these brand new mobile and computing devices, “Intel technologies bring great performance, immersive experiences, long battery life and slim form factors across a range of beautiful ASUS devices.”
