Lenovo has elevated Shailendra Katyal to the post of Director – Ecommerce, Strategy and Analytics. In his new role, Shailendra will own strategy and execution for E- tail segment as well as Lenovo’s own online store. He will report to Rahul Agarwal, Managing Director, Lenovo India.
With E-commerce becoming the fastest growing route to market to reach consumers, Lenovo is focusing on an end to end approach to increase its presence in the E-tail segment as well grow its own E-commerce play, Lenovo.com. India is one of the largest growth markets for Lenovo WW and owing to the strategic importance of the online space to Lenovo WW and Asia Pacific (AP), Shailendra will also represent Lenovo Asia Pacific to build the right online strategy for Lenovo AP announced the press release.
Announcing the appointment, Rahul Agarwal, MD, Lenovo India, said, “In his new role, Shailendra will also head strategy for Lenovo. Lenovo is diversifying dramatically to emerge as a technology leader and in the journey to achieve this, Shailendra will work closely with me to identify key areas of growth and build capabilities for sustained market leadership.”
Shailendra Katyal has been heading the Home & Small Business Unit for Lenovo India & South Asia for past 2 years. In this role, Shailendra was responsible for driving the growth of Consumer & SOHO segments.