Canon has strengthens its product portfolio in India with the launch of its latest IXUS and Mirrorless series cameras. The products are IXUS 285 HS, IXUS 180, IXUS 175, the EOS M3 and EOS M10. The IXUS series cameras are equipped with an auto zoom function that automatically frames the image according to the number of subjects, making it ideal for consumers who prefer a compact and easy-to-use camera for any occasion.The Canon EOS M cameras are Canon’s mirrorless offerings, giving consumers the power of an EOS Camera in a simplified form.
Andrew Koh, Vice President of Consumer Imaging and Information Centre, Canon India said, “Quick innovation is only the key to success in the digital imaging industry, and Canon has harnessed imaging know-how to develop new and versatile camera models with advanced features and remarkable quality. With the launch of our new cameras, Canon has set another benchmark in the genre of compact cameras and mirrorless cameras market. We hope that the new cameras create interest among users and encourage us to deliver more such quality products in the future.”
IXUS 285 HS
Perfect for any occasion, the IXUS 285 HS captures images with a 20.2-megapixel CMOS sensor, resulting in high-resolution photos that can be shared effortlessly via Wi-Fi and NFC. With the aid of Canon’s Zoom Plus technology, the zoom range can be doubled to 24X without any noticeable loss in quality. The DIGIC 4+ image processor produces high quality image and ensures high speed processing with lower power consumption.
The product will be available at INR 12 995.00/unit
IXUS 175
Users looking to buy their first camera will find the setting on this camera very straight forward which often only require a simple push of a button. Its compact size, light weight design and simple to use features at an affordable price makes it suitable camera for beginners and for everyday use.
The product will be available at INR 6 995.00/unit
IXUS 180
The IXUS 180 is a 10X Optical Zoom and a 20-megapixel camera with a support for Wi-Fi and NFC. All the great features are packed into a slim and lightweight body, making it a perfect camera to carry in your daily life.
The product will be available at INR 7 995.00/unit
Mirrorless Range
EOS M10
The lightest camera in the series, the portable, user-friendly EOS M10 still manages to maintain the high image quality associated with EOS cameras, including a large APS-C sensor and the fast Hybrid CMOS AF II autofocus system to help you catch even more photographic opportunities. The Self Portrait mode shortcut icon automatically displays when you tilt the LCD monitor 180°, allowing you to activate effects such as the skin smoothing effect with just one touch. Packed with features, and compatibility with the entire series of EF and EF-S lenses (via a separately sold adapter), the EOS M series are aimed at photography enthusiasts looking for high image quality and performance in a more portable form factor.
The EOS M10 + EF-M15-45 IS STM lens will be available at INR 39 995.00/u
EOS M3
The EOS M3 is powered by Canon’s Hybrid CMOS AF III technology ensuring fast live view focusing and accurate tracking. With a 24.2-megapixel APS-C size CMOS sensor working in tandem with the latest DIGIC 6 image processor image quality is well in line with the requirements of the serious hobbyist and enthusiast. The EOS M3 is also compatible with Canon’s arsenal of over 70 EF lenses via a mount adapter, to meet the needs of every photographer.
The EOS M3 + EF-M18-55 IS STM lens will be available at INR 49 995.00/u
